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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of a participant using a prototype while an observer takes notes beside a highlighted usability issue.
UX Research
Usability Testing
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
30-60 min je Interview1-2 h je Session1 Tag bis mehrere Wochen30-60 min je Interview
Participantsdifferent
5-12 InterviewsBased on research question4-105-10 Interviews
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsUsability Issues, Severity List, RecommendationsProblem Statement, Prototype, Test LearningsSolution Feedback, Objection List, Validation Notes
Tagsno overlap
DiscoveryInterviewsValidation
ValidationUXPrototype
InnovationPrototypeResearch
ValidationInterviewsPrototype
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