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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
30-60 min je Interview1-2 Tage1-5 Tage25-40 min
Participantsdifferent
5-12 InterviewsBased on research questionNutzertraffic1-5
Formatdifferent
Workshop + asyncAsyncAsyncWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsFindability Metrics, Path Analysis, Revised IAClick Data, Interest Signal, Learning DecisionLearning Card with evidence and next action
Tagsno overlap
DiscoveryInterviewsValidation
Information architectureNavigationFindability
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryLearning
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