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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumLowLowLow
Timedifferent
30-60 min je InterviewStunden bis wenige Tage20-35 min25-40 min
Participantsdifferent
5-12 Interviews1-41-51-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsPretotyping sketch, Test setup, Conversion data, Go or no-go decisionTest Card with a pre-set thresholdLearning Card with evidence and next action
Tags1 shared
DiscoveryInterviewsValidation
ValidationDemandMVP
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryLearning
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