View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion | ![]() Product Discovery Problem Interview | ![]() Business Strategy McKinsey 7S | ![]() Product Discovery Experiment Canvas | ![]() Product Discovery Hypothesis Prioritization Canvas |
|---|---|---|---|---|
Purposedifferent | When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution. | McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 30-60 min je Interview | 2-4 h | 30-60 min | 60-90 min |
Participantsdifferent | 5-12 Interviews | 3-12 | 1-5 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Problem Evidence, Risk Notes, Customer Segments | 7S Assessment, Alignment Gaps, Change Actions | Completed Experiment Canvas, Success Metric | Prioritization Canvas, Hypothesis Backlog |
Tagsno overlap | DiscoveryInterviewsValidation | OrganizationStrategyAlignmentChange | ExperimentsValidationDiscoveryHypothesis | ExperimentsPrioritizationDiscoveryHypothesis |



