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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.
Complexitydifferent
MediumLowLowLow
Timedifferent
30-60 min je Interview1-2 Tage1-2 h45-90 min
Participantsdifferent
5-12 Interviews10-302-82-8
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsClick Heatmap, Success Rate, Design RecommendationsDIBB document, Belief list, Bet list, Learning reportAssumption List, Critical Assumptions, Learning Plan
Tagsno overlap
DiscoveryInterviewsValidation
UXNavigationFindabilityValidation
StrategyDecisionAssumptionsHypothesis
AssumptionsRiskDecisionDiscovery
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