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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumLowLowLow
Timedifferent
30-60 min je Interview30–60 min20-35 min25-40 min
Participantsdifferent
5-12 Interviews4-81-51-5
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsEmpathy Map, Assumptions List, Research GapsTest Card with a pre-set thresholdLearning Card with evidence and next action
Tagsno overlap
DiscoveryInterviewsValidation
SynthesisQualitativeWorkshop
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryLearning
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