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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
MediumLowMediumLow
Timedifferent
30-60 min je Interview30–60 min60-90 min20-35 min
Participantsdifferent
5-12 Interviews4-83-81-5
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsEmpathy Map, Assumptions List, Research GapsPrioritization Canvas, Hypothesis BacklogTest Card with a pre-set threshold
Tagsno overlap
DiscoveryInterviewsValidation
SynthesisQualitativeWorkshop
ExperimentsPrioritizationDiscoveryHypothesis
ExperimentsValidationDiscoveryHypothesis
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