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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
30-60 min je Interview1 Tag bis mehrere Wochen45-75 min1-5 Tage
Participantsdifferent
5-12 Interviews4-102-8Nutzertraffic
Formatdifferent
Workshop + asyncWorkshopWorkshopAsync
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsProblem Statement, Prototype, Test LearningsTest Matrix, Test PlanClick Data, Interest Signal, Learning Decision
Tagsno overlap
DiscoveryInterviewsValidation
InnovationPrototypeResearch
ExperimentsValidationDiscoveryOptions
ValidationExperimentsDemandDiscovery
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