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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
30-60 min je Interview1 Tag bis mehrere Wochen1-4 Wochen30-60 min je Interview
Participantsdifferent
5-12 Interviews4-103-10 Kunden5-10 Interviews
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsProblem Statement, Prototype, Test LearningsConcierge Learnings, Service Blueprint, MVP RisksSolution Feedback, Objection List, Validation Notes
Tagsno overlap
DiscoveryInterviewsValidation
InnovationPrototypeResearch
MVPValidationServiceDiscovery
ValidationInterviewsPrototype
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