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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitysame
MediumMediumMediumMedium
Timedifferent
30-60 min je Interview1-4 Wochen2-4 h1-3 h
Participantsdifferent
5-12 Interviews3-10 Kunden4-103-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsConcierge Learnings, Service Blueprint, MVP RisksJourney Map, Pain-point List, Opportunity BacklogCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
DiscoveryInterviewsValidation
MVPValidationServiceDiscovery
JourneyServiceService design
JourneyCustomerService designCanvas
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