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Criterion
Paper illustration for Problem Framing Workshop.
Facilitation
Problem Framing Workshop
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When a team works on symptoms but the real question stays fuzzy, a Problem Framing Workshop sharpens the view of the right problem. It separates observation, interpretation, and target picture from each other.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
LowLowHighLow
Timedifferent
60-120 min30-60 min1-4 Wochen20-35 min
Participantsdifferent
4-101-51-61-5
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Problem Statement, Scope Boundaries, Assumption List, Next Analysis QuestionsCompleted Experiment Canvas, Success MetricExperiment results, Decision log, Learning summaryTest Card with a pre-set threshold
Tagsno overlap
FacilitationAlignmentDiscovery
ExperimentsValidationDiscoveryHypothesis
ExperimentsGrowthAnalyticsValidation
ExperimentsValidationDiscoveryHypothesis
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