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Criterion
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
LowMediumHighMedium
Timedifferent
Stunden bis wenige Tage30-60 min je Interview1 Tag bis mehrere Wochen1-5 Tage
Participantsdifferent
1-45-10 Interviews4-10Nutzertraffic
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopAsync
Outputdifferent
Pretotyping sketch, Test setup, Conversion data, Go or no-go decisionSolution Feedback, Objection List, Validation NotesProblem Statement, Prototype, Test LearningsClick Data, Interest Signal, Learning Decision
Tagsno overlap
ValidationDemandMVP
ValidationInterviewsPrototype
InnovationPrototypeResearch
ValidationExperimentsDemandDiscovery
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