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Criterion
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration of Rapid Ideation with its method-specific working model.
Innovation
Rapid Ideation
Paper illustration for Reverse Brainstorming
Innovation
Reverse Brainstorming
Paper illustration of an eight-panel idea sheet with varied sketches beside a timer set to eight minutes.
Innovation
Crazy 8s
Purposedifferent
Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work.For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer.With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development.
Complexitysame
LowLowLowLow
Timedifferent
Stunden bis wenige Tage5-20 min30-60 min8-15 min
Participantsdifferent
1-41-203-121-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Pretotyping sketch, Test setup, Conversion data, Go or no-go decisionIdeenpool, Roh-Shortlist, ClusterReverse Ideas, Risk Themes, Solution IdeasSketch Set, Idea Shortlist, Direction Options
Tagsno overlap
ValidationDemandMVP
BrainstormingIdeationDivergenceSpeed
BrainstormingIdeationCreativityRisk
BrainstormingSketchingSpeedDivergenceDesign sprint
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