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| Criterion |  Product Discovery Pretotyping |  Business Strategy PESTLE Analysis |  Product Strategy Impact Mapping |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Low | Medium | Medium | Medium |
Timedifferent | Stunden bis wenige Tage | 1-3 h | 45-90 min | 1-5 Tage |
Participantsdifferent | 1-4 | 2-10 | 3-8 | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Async |
Outputdifferent | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | PESTLE Map, External Risks, Strategic Questions | Impact Map, Outcome Hypotheses, Delivery Options | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | ValidationDemandMVP | StrategyMarketAnalysis | OutcomesStrategyBehaviorPlanning | ValidationExperimentsDemandDiscovery |