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| Criterion |  Product Discovery Pretotyping |  Product Strategy Lean Canvas |  Product Discovery Test Card |  Innovation Lean Startup |
|---|---|---|---|---|
Purposedifferent | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. |
Complexitydifferent | Low | Medium | Low | Medium |
Timedifferent | Stunden bis wenige Tage | 45-90 min | 20-35 min | Wochen bis Monate je Lernzyklus |
Participantsdifferent | 1-4 | 1-6 | 1-5 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Lean Canvas, Core Assumptions, Experiment Backlog | Test Card with a pre-set threshold | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision |
Tagsno overlap | ValidationDemandMVP | StartupLeanAssumptionsBusiness model | ExperimentsValidationDiscoveryHypothesis | LeanStartupValidationMVP |