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Criterion
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
LowLowHighLow
Timedifferent
Stunden bis wenige Tage1-2 Tage1-4 Wochen1-5 Tage
Participantsdifferent
1-410-301-6Nutzertraffic
Formatdifferent
Workshop + asyncAsyncAsyncAsync
Outputdifferent
Pretotyping sketch, Test setup, Conversion data, Go or no-go decisionClick Heatmap, Success Rate, Design RecommendationsExperiment results, Decision log, Learning summaryInterest Metrics, Conversion Signal, Learning Note
Tags1 shared
ValidationDemandMVP
UXNavigationFindabilityValidation
ExperimentsGrowthAnalyticsValidation
ValidationExperimentsDemandGrowth
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