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| Criterion | ![]() Product Discovery Pretotyping | ![]() Innovation Design Thinking | ![]() Innovation Lean Startup | ![]() Product Strategy Lean Canvas |
|---|---|---|---|---|
Purposedifferent | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable. |
Complexitydifferent | Low | High | Medium | Medium |
Timedifferent | Stunden bis wenige Tage | 1 Tag bis mehrere Wochen | Wochen bis Monate je Lernzyklus | 45-90 min |
Participantsdifferent | 1-4 | 4-10 | 2-8 | 1-6 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Problem Statement, Prototype, Test Learnings | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Lean Canvas, Core Assumptions, Experiment Backlog |
Tagsno overlap | ValidationDemandMVP | InnovationPrototypeResearch | LeanStartupValidationMVP | StartupLeanAssumptionsBusiness model |



