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Criterion
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
Purposedifferent
Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report.
Complexitydifferent
LowLowLowMedium
Timedifferent
Stunden bis wenige Tage45-90 min1-5 Tage1-2 Wochen pro Iteration
Participantsdifferent
1-42-8Nutzertraffic2-6
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Pretotyping sketch, Test setup, Conversion data, Go or no-go decisionAssumption List, Critical Assumptions, Learning PlanInterest Metrics, Conversion Signal, Learning NotePrioritized Assumption List, Test Plan, Results Report
Tagsno overlap
ValidationDemandMVP
AssumptionsRiskDecisionDiscovery
ValidationExperimentsDemandGrowth
ExperimentsValidationDiscoveryAssumptions
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