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| Criterion | ![]() Product Discovery Pretotyping | ![]() Decision Making Assumption Surfacing | ![]() Product Discovery Smoke Test | ![]() Product Discovery Riskiest Assumption Test |
|---|---|---|---|---|
Purposedifferent | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | Stunden bis wenige Tage | 45-90 min | 1-5 Tage | 1-2 Wochen pro Iteration |
Participantsdifferent | 1-4 | 2-8 | Nutzertraffic | 2-6 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Assumption List, Critical Assumptions, Learning Plan | Interest Metrics, Conversion Signal, Learning Note | Prioritized Assumption List, Test Plan, Results Report |
Tagsno overlap | ValidationDemandMVP | AssumptionsRiskDecisionDiscovery | ValidationExperimentsDemandGrowth | ExperimentsValidationDiscoveryAssumptions |



