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Criterion
Paper illustration of a Polarity Map with two poles and four quadrants
Systems Thinking
Polarity Mapping
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
Polarity Mapping makes tensions between two opposing poles tangible, such as standardization and adaptation or control and autonomy. The method guards against making apparent either-or decisions prematurely.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumMediumMediumHigh
Timedifferent
1-2 h60-120 minMultiple workshops over several weeks1-4 Wochen
Participantsdifferent
3-123-82-81-6
Formatdifferent
WorkshopWorkshopWorkshop + asyncAsync
Outputdifferent
Polarity Map, Warning Signs, Balance ActionsFlywheel Map, Friction Points, Growth Levers, Experiment BacklogHooked loop, Trigger map, Reward design, Ethics checkExperiment results, Decision log, Learning summary
Tagsno overlap
Systems thinkingTradeoffsLeadership
GrowthRetentionConversion
GrowthBehaviorRetention
ExperimentsGrowthAnalyticsValidation
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