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Criterion
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Purposedifferent
PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects.The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
1-3 h1-4 Wochen45-120 min1-2 h
Participantsdifferent
2-106-30 Experten2-83-10
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop
Outputdifferent
PESTLE Map, External Risks, Strategic QuestionsExpert Forecast, Consensus Range, Assumption NotesTrade-off Matrix, Criteria List, Decision Rationale, Accepted DownsidesTOWS Matrix, Strategic Options, Priority Actions
Tagsno overlap
StrategyMarketAnalysis
ForecastingExpertsDecisionStrategy
TradeoffsDecisionCriteriaOptions
StrategyAnalysisOptions
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