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| Criterion | ![]() Business Strategy PESTLE Analysis | ![]() Decision Making Assumption Surfacing | ![]() Product Discovery Fake Door Test | ![]() Product Discovery Riskiest Assumption Test |
|---|---|---|---|---|
Purposedifferent | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 1-3 h | 45-90 min | 1-5 Tage | 1-2 Wochen pro Iteration |
Participantsdifferent | 2-10 | 2-8 | Nutzertraffic | 2-6 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | PESTLE Map, External Risks, Strategic Questions | Assumption List, Critical Assumptions, Learning Plan | Click Data, Interest Signal, Learning Decision | Prioritized Assumption List, Test Plan, Results Report |
Tagsno overlap | StrategyMarketAnalysis | AssumptionsRiskDecisionDiscovery | ValidationExperimentsDemandDiscovery | ExperimentsValidationDiscoveryAssumptions |



