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| Criterion |  Business Strategy PESTLE Analysis |  Growth A/B Testing |  Business Strategy 5-Minuten VC-Check |  Product Discovery Smoke Test |
|---|---|---|---|---|
Purposedifferent | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | High | Low | Low |
Timedifferent | 1-3 h | 1-4 Wochen | 5-15 min | 1-5 Tage |
Participantsdifferent | 2-10 | 1-6 | 1-5 | Nutzertraffic |
Formatdifferent | Workshop + async | Async | Workshop + async | Async |
Outputdifferent | PESTLE Map, External Risks, Strategic Questions | Experiment results, Decision log, Learning summary | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | StrategyMarketAnalysis | ExperimentsGrowthAnalyticsValidation | StartupValidationCompetition | ValidationExperimentsDemandGrowth |