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| Criterion |  UX Research Personas |  Decision Making Risk Matrix |  Delivery Cost of Delay |  Product Strategy ICE Scoring |
|---|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When a project faces many possible disruptions, it quickly becomes unclear which risks deserve attention first. It separates options, evaluation criteria, and open risks. The result is captured as a Risk Matrix and a Top Risk List. | Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. |
Complexitydifferent | Medium | Low | High | Low |
Timedifferent | 1-3 Tage | 30-60 min | 90-180 min | 30-60 min |
Participantsdifferent | Internes Team | 3-10 | 3-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Risk Matrix, Top Risk List | CoD Table, Prioritization Sequence | ICE Table, Top Idea List |
Tagsno overlap | ResearchCustomerSynthesis | RiskDecisionPrioritizationAssessment | PrioritizationDeliveryEconomicsDecision | PrioritizationScoringGrowthDecision |