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Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Empathy Mapping
UX Research
Empathy Mapping
EventStorming on a long working surface: colored event cards form a business flow, friction points are marked, and a boundary separates different areas of responsibility.
Domain Modeling
EventStorming
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When a domain consists of many events, rules, and states, it creates a shared modeling space for the team. It bundles language, flows, and boundaries before domain knowledge fragments into siloed views.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-3 Tage1-2 h Setup, laufend30–60 min2-8 h
Participantsdifferent
Internes Team2-64-85-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesOpportunity Solution Tree, Experiment Backlog, Learning LogEmpathy Map, Assumptions List, Research GapsEvent Timeline, Ubiquitous Language, Boundaries, Open Questions
Tagsno overlap
ResearchCustomerSynthesis
DiscoveryOutcomesExperimentsOpportunity
SynthesisQualitativeWorkshop
Domain-Driven DesignEventsDiscoveryWorkshop
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