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| Criterion | ![]() UX Research Personas | ![]() Product Discovery Opportunity Scoring | ![]() Product Discovery Kano Model | ![]() UX Design Lean UX Canvas |
|---|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 1-3 Tage | 60-120 min | 1-2 Tage | 2-3 h |
Participantsdifferent | Internes Team | 3-6 | 10-50 | 3-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Opportunity Score Table, Top Outcomes | Kano Matrix, Feature Classes, Priority Themes | Completed Lean UX Canvas, Hypothesis list, First experiment |
Tagsno overlap | ResearchCustomerSynthesis | PrioritizationDiscoveryOutcomesNeeds | SatisfactionPrioritizationCustomer | CanvasHypothesisOutcomesDiscovery |



