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| Criterion | ![]() UX Research Personas | ![]() UX Research Empathy Mapping | ![]() Innovation Starbursting | ![]() Innovation Design Charrette |
|---|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | Helps clarify ideas, open questions, and testable next steps in concrete terms. It opens the thinking space, collects ideas, and leads to testable options. The result is captured as a star-shaped question map, question list, and assumption list. | In a tightly timed design process with many participants, the method pools several lines of thinking in a short time. It brings parallel design energy without letting the discussion tip into endless coordination. This quickly produces solid directions for architecture or space. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-3 Tage | 30–60 min | 30-60 min | Halber Tag bis mehrere Tage |
Participantsdifferent | Internes Team | 4-8 | 3-10 | 10-50 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Empathy Map, Assumptions List, Research Gaps | Star-Shaped Question Map, Question List, Assumption List | Sketches and Concepts, Consolidated Solution Sketch, Prioritized Direction |
Tagsno overlap | ResearchCustomerSynthesis | SynthesisQualitativeWorkshop | BrainstormingIdeationWorkshopDiscovery | BrainstormingWorkshopCollaborationIdeation |



