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| Criterion | ![]() UX Research Personas | ![]() Facilitation Dot Voting | ![]() Product Discovery Kano Model | ![]() Facilitation Consensus Workshop |
|---|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection. | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 1-3 Tage | 5-15 min | 1-2 Tage | 1-3 h |
Participantsdifferent | Internes Team | 3-20 | 10-50 | 5-30 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Ranked list, Consensus signal, Shortlist | Kano Matrix, Feature Classes, Priority Themes | Consensus Clusters, Theme Titles, Priority Areas |
Tagsno overlap | ResearchCustomerSynthesis | FacilitationVotingConsensusPrioritization | SatisfactionPrioritizationCustomer | FacilitationConsensusWorkshopAlignment |



