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Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
A paper-based illustration representing C4 Model with its core stages and visible working result.
Architecture
C4 Model
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.The C4 Model makes a system legible across several resolution levels, from context down to code. It suits situations where different audiences need to understand the same architecture from different altitudes.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.
Complexitydifferent
MediumLowHighMedium
Timedifferent
1-3 Tage1-4 h0.5-2 Tage2-4 h
Participantsdifferent
Internes Team1-56-124-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesContext Diagram, Container Diagram, Component DiagramService Blueprint, Fail Points, Ownership MapJourney Map, Pain-point List, Opportunity Backlog
Tagsno overlap
ResearchCustomerSynthesis
ArchitectureCommunicationVisualization
Service designOperationsJourneyBlueprint
JourneyServiceService design
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