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| Criterion |  Decision Making Option Framing |  Product Discovery Opportunity Interview |  Product Discovery MVP Test Matrix |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 45-120 min | 30-60 min je Interview | 45-75 min | 1-5 Tage |
Participantsdifferent | 3-8 | 5-12 Interviews | 2-8 | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Async |
Outputdifferent | Option Frames, Assumption Notes, Comparable Shortlist, Decision Inputs | Interview Notes, Opportunity Themes, Customer Quotes | Test Matrix, Test Plan | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | OptionsDecision framingStrategyComparison | DiscoveryInterviewsOpportunityCustomer | ExperimentsValidationDiscoveryOptions | ValidationExperimentsDemandDiscovery |