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Criterion
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
MediumLowLowMedium
Timedifferent
1-2 h Setup, laufend1-5 Tage25-40 min1-5 Tage
Participantsdifferent
2-6Nutzertraffic1-5Nutzertraffic
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncAsync
Outputdifferent
Opportunity Solution Tree, Experiment Backlog, Learning LogInterest Metrics, Conversion Signal, Learning NoteLearning Card with evidence and next actionClick Data, Interest Signal, Learning Decision
Tags1 shared
DiscoveryOutcomesExperimentsOpportunity
ValidationExperimentsDemandGrowth
ExperimentsValidationDiscoveryLearning
ValidationExperimentsDemandDiscovery
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