View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Product Discovery Opportunity Solution Tree |  Innovation Reverse Brainstorming |  Innovation Morphological Analysis |  Innovation Rolestorming |
|---|---|---|---|---|
Purposedifferent | When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure. | For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | When a search for ideas stalls, switching roles helps people step outside their own perspective and activate new logics of action. The method reduces habit because contributions arise from a different stance. This brings unfamiliar, often fitting solution approaches into play. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-2 h Setup, laufend | 30-60 min | 1-3 h | 30-60 min |
Participantsdifferent | 2-6 | 3-12 | 2-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Opportunity Solution Tree, Experiment Backlog, Learning Log | Reverse Ideas, Risk Themes, Solution Ideas | Morphological Box, Concept Combinations, Idea Shortlist | Rollenkarten, Ideenpool pro Rolle, Konsolidierte Shortlist |
Tagsno overlap | DiscoveryOutcomesExperimentsOpportunity | BrainstormingIdeationCreativityRisk | IdeationInnovationCreativity | BrainstormingIdeationCreativity |