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Criterion
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration of Opportunity Scoring with its method-specific working model.
Product Discovery
Opportunity Scoring
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes.When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-2 h Setup, laufend60-120 min30–60 min per interview30-60 min
Participantsdifferent
2-63-61 participant per interview1-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Opportunity Solution Tree, Experiment Backlog, Learning LogOpportunity Score Table, Top OutcomesInterview Notes, Themes, Insight SummaryCompleted Experiment Canvas, Success Metric
Tags1 shared
DiscoveryOutcomesExperimentsOpportunity
PrioritizationDiscoveryOutcomesNeeds
QualitativeResearchCustomerDiscovery
ExperimentsValidationDiscoveryHypothesis
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