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Criterion
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-2 h Setup, laufend30–60 min45-75 min1-5 Tage
Participantsdifferent
2-64-82-8Nutzertraffic
Formatdifferent
Workshop + asyncWorkshopWorkshopAsync
Outputdifferent
Opportunity Solution Tree, Experiment Backlog, Learning LogEmpathy Map, Assumptions List, Research GapsTest Matrix, Test PlanClick Data, Interest Signal, Learning Decision
Tagsno overlap
DiscoveryOutcomesExperimentsOpportunity
SynthesisQualitativeWorkshop
ExperimentsValidationDiscoveryOptions
ValidationExperimentsDemandDiscovery
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