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| Criterion |  Product Discovery Opportunity Scoring |  Product Strategy ICE Scoring |  Product Strategy GIST Planning |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Low | Medium | High |
Timedifferent | 60-120 min | 30-60 min | Wochen bis Monate je Goal | 1-4 Wochen |
Participantsdifferent | 3-6 | 2-8 | 3-10 | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | Opportunity Score Table, Top Outcomes | ICE Table, Top Idea List | Goals, Idea bank, Step-project list, Tasks, Learning reports | Experiment results, Decision log, Learning summary |
Tagsno overlap | PrioritizationDiscoveryOutcomesNeeds | PrioritizationScoringGrowthDecision | RoadmapOutcomesPlanningExperiments | ExperimentsGrowthAnalyticsValidation |