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| Criterion |  Product Discovery Opportunity Interview |  UX Research Usability Testing |  Product Discovery Concierge MVP |  Product Discovery Solution Interview |
|---|---|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down. | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. | When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 30-60 min je Interview | 1-2 h je Session | 1-4 Wochen | 30-60 min je Interview |
Participantsdifferent | 5-12 Interviews | Based on research question | 3-10 Kunden | 5-10 Interviews |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | Usability Issues, Severity List, Recommendations | Concierge Learnings, Service Blueprint, MVP Risks | Solution Feedback, Objection List, Validation Notes |
Tagsno overlap | DiscoveryInterviewsOpportunityCustomer | ValidationUXPrototype | MVPValidationServiceDiscovery | ValidationInterviewsPrototype |