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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration for Problem Framing Workshop.
Facilitation
Problem Framing Workshop
Paper mind map with a central course onboarding question, colored main branches, keywords and cross-links.
Facilitation
Mind Mapping
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When a team works on symptoms but the real question stays fuzzy, a Problem Framing Workshop sharpens the view of the right problem. It separates observation, interpretation, and target picture from each other.When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
MediumLowLowMedium
Timedifferent
30-60 min je Interview60-120 min15-45 min1-2 h
Participantsdifferent
5-12 Interviews4-101-104-12
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesProblem Statement, Scope Boundaries, Assumption List, Next Analysis QuestionsMind Map, Topic Clusters, Open QuestionsAlignment Map, Open Issues, Decision Questions
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
FacilitationAlignmentDiscovery
BrainstormingIdeasMappingStructureFacilitation
AlignmentStakeholdersStrategyFacilitation
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