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| Criterion | ![]() Product Discovery Opportunity Interview | ![]() Product Discovery Opportunity Solution Tree | ![]() Product Discovery MVP Test Matrix | ![]() Product Discovery Learning Card |
|---|---|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. | The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 30-60 min je Interview | 1-2 h Setup, laufend | 45-75 min | 25-40 min |
Participantsdifferent | 5-12 Interviews | 2-6 | 2-8 | 1-5 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | Opportunity Solution Tree, Experiment Backlog, Learning Log | Test Matrix, Test Plan | Learning Card with evidence and next action |
Tags1 shared | DiscoveryInterviewsOpportunityCustomer | DiscoveryOutcomesExperimentsOpportunity | ExperimentsValidationDiscoveryOptions | ExperimentsValidationDiscoveryLearning |



