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| Criterion |  Product Discovery Opportunity Interview |  UX Research Customer Journey Mapping |  Knowledge Modeling Event Modeling |  Domain Modeling EventStorming |
|---|---|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | Event Modeling connects business workflows with commands, events, and views into one coherent mental model. It helps design behavior, UI, and technical slices from the same underlying logic. | When a domain consists of many events, rules, and states, it creates a shared modeling space for the team. It bundles language, flows, and boundaries before domain knowledge fragments into siloed views. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 30-60 min je Interview | 2-4 h | 2-6 h | 2-8 h |
Participantsdifferent | 5-12 Interviews | 4-10 | 2-8 | 5-12 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | Journey Map, Pain-point List, Opportunity Backlog | Event Model, UI Flow, Commands, Read Models | Event Timeline, Ubiquitous Language, Boundaries, Open Questions |
Tagsno overlap | DiscoveryInterviewsOpportunityCustomer | JourneyServiceService design | EventsBlueprintDomain-Driven DesignBehavior | Domain-Driven DesignEventsDiscoveryWorkshop |