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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.
Complexitysame
MediumMediumMediumMedium
Timedifferent
30-60 min je Interview1-3 h30-60 min je Interview1-4 Wochen
Participantsdifferent
5-12 Interviews2-85-12 Interviews3-10 Kunden
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesGap Matrix, Action Plan, Risk NotesProblem Evidence, Risk Notes, Customer SegmentsConcierge Learnings, Service Blueprint, MVP Risks
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
StrategyAnalysisPlanning
DiscoveryInterviewsValidation
MVPValidationServiceDiscovery
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