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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.
Complexitysame
MediumMediumMediumMedium
Timedifferent
30-60 min je Interview1-5 Tage1-4 Wochen1-2 h Setup, laufend
Participantsdifferent
5-12 InterviewsNutzertraffic3-10 Kunden2-6
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesClick Data, Interest Signal, Learning DecisionConcierge Learnings, Service Blueprint, MVP RisksOpportunity Solution Tree, Experiment Backlog, Learning Log
Tags1 shared
DiscoveryInterviewsOpportunityCustomer
ValidationExperimentsDemandDiscovery
MVPValidationServiceDiscovery
DiscoveryOutcomesExperimentsOpportunity
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