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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
EventStorming on a long working surface: colored event cards form a business flow, friction points are marked, and a boundary separates different areas of responsibility.
Domain Modeling
EventStorming
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When a domain consists of many events, rules, and states, it creates a shared modeling space for the team. It bundles language, flows, and boundaries before domain knowledge fragments into siloed views.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
30-60 min je Interview2-8 h30-60 min je Interview30-60 min
Participantsdifferent
5-12 Interviews5-125-12 Interviews1-5
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesEvent Timeline, Ubiquitous Language, Boundaries, Open QuestionsProblem Evidence, Risk Notes, Customer SegmentsCompleted Experiment Canvas, Success Metric
Tags1 shared
DiscoveryInterviewsOpportunityCustomer
Domain-Driven DesignEventsDiscoveryWorkshop
DiscoveryInterviewsValidation
ExperimentsValidationDiscoveryHypothesis
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