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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
MediumMediumLowLow
Timedifferent
30-60 min je Interview1-4 Wochen30-60 min20-35 min
Participantsdifferent
5-12 Interviews3-10 Kunden1-51-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesConcierge Learnings, Service Blueprint, MVP RisksCompleted Experiment Canvas, Success MetricTest Card with a pre-set threshold
Tags1 shared
DiscoveryInterviewsOpportunityCustomer
MVPValidationServiceDiscovery
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryHypothesis
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