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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration for Communication Plan
Delivery
Communication Plan
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped.
Complexitydifferent
MediumLowLowLow
Timedifferent
30-60 min je Interview45-90 min20–45 min30-90 min
Participantsdifferent
5-12 Interviews2-6Small cross-functional group2-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesCommunication Plan, Channel Matrix, Message CadenceRisk list, Mitigation plan, Assumption logConstraint List, Hard/Soft Classification, Option Impact Notes, Decision Boundaries
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
CommunicationStakeholdersDeliveryPlanning
RiskDecisionFailurePlanning
ConstraintsDecisionPlanningOptions
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