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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
A paper-based illustration representing C4 Model with its core stages and visible working result.
Architecture
C4 Model
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.The C4 Model makes a system legible across several resolution levels, from context down to code. It suits situations where different audiences need to understand the same architecture from different altitudes.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.
Complexitydifferent
MediumLowLowLow
Timedifferent
30-60 min je Interview1-4 h30–60 min30–60 min per interview
Participantsdifferent
5-12 Interviews1-54-81 participant per interview
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesContext Diagram, Container Diagram, Component DiagramEmpathy Map, Assumptions List, Research GapsInterview Notes, Themes, Insight Summary
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
ArchitectureCommunicationVisualization
SynthesisQualitativeWorkshop
QualitativeResearchCustomerDiscovery
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