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| Criterion | ![]() Product Discovery Opportunity Interview | ![]() Architecture C4 Model | ![]() Architecture Architecture Inception Canvas | ![]() UX Design Customer Journey Canvas |
|---|---|---|---|---|
Purposedifferent | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | The C4 Model makes a system legible across several resolution levels, from context down to code. It suits situations where different audiences need to understand the same architecture from different altitudes. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 30-60 min je Interview | 1-4 h | 1-2 h | 1-3 h |
Participantsdifferent | 5-12 Interviews | 1-5 | 3-8 | 3-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Interview Notes, Opportunity Themes, Customer Quotes | Context Diagram, Container Diagram, Component Diagram | Inception Canvas, Risks, Goal List, Open Questions | Customer Journey Canvas, Pain Points, Experience Opportunities |
Tagsno overlap | DiscoveryInterviewsOpportunityCustomer | ArchitectureCommunicationVisualization | AlignmentArchitectureCanvas | JourneyCustomerService designCanvas |



