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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
Paper illustration for Knowledge Mapping.
Knowledge Modeling
Knowledge Mapping
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus.Knowledge Mapping makes knowledge, gaps, and transfer paths visible across a field. It fits when expertise should not just exist but also be findable and transferable.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
30-60 min je Interview45-90 min1-3 h1-3 h
Participantsdifferent
5-12 Interviews2-82-83-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesAssumption List, Critical Assumptions, Learning PlanIssue Map, Positions, Argument NotesKnowledge Map, Critical Knowledge Areas, Transfer Plan
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
AssumptionsRiskDecisionDiscovery
RationaleKnowledgeDecision
KnowledgeMappingRisk
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