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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration for Accountability Ladder
Operations
Accountability Ladder
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration for Expectation Mapping.
Facilitation
Expectation Mapping
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.With defensive reactions to problems, the method shifts the view from justification to ownership. It makes visible which reaction stage a person or team is currently stuck on.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge.
Complexitydifferent
MediumLowMediumLow
Timedifferent
30-60 min je Interview20-45 min1-2 h45-90 min
Participantsdifferent
5-12 Interviews1-84-123-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesOwnership Reflection, Action Commitment, Coaching NotesAlignment Map, Open Issues, Decision QuestionsExpectation Map, Alignment Notes, Agreements
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
ResponsibilityLeadershipTeam
AlignmentStakeholdersStrategyFacilitation
AlignmentStakeholdersTeam
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