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Criterion
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Purposedifferent
When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
30-60 min je Interview45-90 min30-120 min1-2 h Setup, laufend
Participantsdifferent
5-12 Interviews2-52-62-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Interview Notes, Opportunity Themes, Customer QuotesA3 Report, Action Plan, Root Cause AnalysisObservation Notes, Improvement IdeasOpportunity Solution Tree, Experiment Backlog, Learning Log
Tagsno overlap
DiscoveryInterviewsOpportunityCustomer
LeanProblem solvingCoachingOperations
LeanObservationProcessOperations
DiscoveryOutcomesExperimentsOpportunity
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