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Criterion
Paper illustration for OODA Loop.
Decision Making
OODA Loop
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Purposedifferent
In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.
Complexitydifferent
MediumHighMediumLow
Timedifferent
15-60 min je Zyklus1-4 Wochen2-4 h1-2 h
Participantsdifferent
1-86-30 Experten4-102-8
Formatdifferent
Workshop + asyncAsyncWorkshopWorkshop + async
Outputdifferent
Situation Assessment, Decision Loop, Action UpdatesExpert Forecast, Consensus Range, Assumption NotesJourney Map, Pain-point List, Opportunity BacklogDIBB document, Belief list, Bet list, Learning report
Tagsno overlap
DecisionChangeLearningStrategy
ForecastingExpertsDecisionStrategy
JourneyServiceService design
StrategyDecisionAssumptionsHypothesis
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