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| Criterion |  Operations MORT Analysis |  Product Discovery Smoke Test |  Product Discovery Assumption Mapping |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | For a safety-relevant event or a system with high protection requirements, the method examines where controls failed. It exposes both technical and organizational gaps. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | High | Low | Medium | High |
Timedifferent | Mehrere Tage bis Wochen | 1-5 Tage | 45-60 min | 1-4 Wochen |
Participantsdifferent | 2-6 | Nutzertraffic | 2-8 | 1-6 |
Formatdifferent | Workshop + async | Async | Workshop + async | Async |
Outputdifferent | MORT Worksheets, Findings per Branch, Corrective Actions, Systemic Recommendations | Interest Metrics, Conversion Signal, Learning Note | Assumption map, Test backlog, Risk ranking | Experiment results, Decision log, Learning summary |
Tagsno overlap | Root causeSafetySystemicIncident | ValidationExperimentsDemandGrowth | AssumptionsRiskExperimentsValidation | ExperimentsGrowthAnalyticsValidation |